Google AdWords: A Roadmap for Your Nonprofit

Google AdWords: A Roadmap for Your Nonprofit

YOUR NONPROFIT AND PPC ADVERTISING ON GOOGLE Wondering how people find you? It all starts with Google—well, almost. Try Googling a few keywords related to your cause. Do you show up in the top 1-6 results? If not, people probably aren’t finding you organically through...
The Lowdown on Facebook Ads for Your Nonprofit

The Lowdown on Facebook Ads for Your Nonprofit

SHOULD YOUR NONPROFIT USE FACEBOOK ADS? If your nonprofit is like most and hasn’t been paying for ads on Facebook, you might be asking: “Does anyone even see our stuff?” The truth is that most of your followers probably aren’t seeing your content if you’re...
5K Fundraiser Pro Tips

5K Fundraiser Pro Tips

  5K Fundraisers for charity have a history dating back to 1969 and continue to grow in popularity thanks to large events such as the Susan G. Komen Race for the Cure, The Color Run, and Hot Chocolate 15k. These events typically center around raising...
Event Headaches No More: Run Events Like a Pro

Event Headaches No More: Run Events Like a Pro

  We’ve all been there. We’re on-site at an event trying to find each ticket holder in a stack of stapled paper and manually and check them in using a pencil. Those manning the lists get frazzled, while the growing line of waiting people is getting...
ABN 2017 Fundraising Conference in Review

ABN 2017 Fundraising Conference in Review

Did you know that of 1.41 million registered nonprofits in the US, over 66% of have annual revenues of less than $500,000? Considering the huge role the private sector plays in providing social benefit programs and support systems, it’s astounding to realize how...