How to Get Media Coverage with a Press Release

How to Get Media Coverage with a Press Release

  When it comes to getting media coverage with your press release, there’s a simple rule to follow: you want to deliver the right story to the right person at the right time. In an ideal world, your nonprofit would have a dynamic PR team focused on getting...
Write a Press Release for Your Nonprofit

Write a Press Release for Your Nonprofit

  Do you want to gain more attention for your nonprofit’s work? Get the word out with a press release Writing a press release is one of the best ways to share your nonprofit’s newsworthy story with local media. A press release is also a great tool for...
33 Must-Know Fundraising Terms

33 Must-Know Fundraising Terms

WHAT DOES THAT MEAN? You know the feeling: you’re in the middle of a big meeting and suddenly the acronyms start flying. You scribble furiously to write them down to the best of your ability: Note to self: what’s a lie-bunt? C-R-M? Lookup later! Especially if you’re...
Better Nonprofit Videos on a Budget

Better Nonprofit Videos on a Budget

  You already know that video is a powerful way to share your nonprofit’s impact. And we already know that not everyone has the budget to hire a professional videographer. Determined not to let a lack of resources get in the way of a good video, Retainer Media...
How to Choose the Right CRM

How to Choose the Right CRM

DEFINING YOUR TERMS: WHAT IS A CRM? CRM is short for Constituent Relationship Management. A CRM is software that allows you to record, track, and report on information about your relationships with supporters. Sometimes it’s also referred to as a database or called...