How to Choose the Right CRM

How to Choose the Right CRM

DEFINING YOUR TERMS: WHAT IS A CRM? CRM is short for Constituent Relationship Management. A CRM is software that allows you to record, track, and report on information about your relationships with supporters. Sometimes it’s also referred to as a database or called...
Our Favorite #18NTC Moments

Our Favorite #18NTC Moments

  We were thrilled to attend our first Nonprofit Technology Conference (NTC) by NTEN this year! With over 60 breakout sessions spanning topics from fundraising and leadership to marketing and tech, there was a ton to learn from incredible thought leaders in each...
Google AdWords: A Roadmap for Your Nonprofit

Google AdWords: A Roadmap for Your Nonprofit

YOUR NONPROFIT AND PPC ADVERTISING ON GOOGLE Wondering how people find you? It all starts with Google—well, almost. Try Googling a few keywords related to your cause. Do you show up in the top 1-6 results? If not, people probably aren’t finding you organically through...
The Lowdown on Facebook Ads for Your Nonprofit

The Lowdown on Facebook Ads for Your Nonprofit

SHOULD YOUR NONPROFIT USE FACEBOOK ADS? If your nonprofit is like most and hasn’t been paying for ads on Facebook, you might be asking: “Does anyone even see our stuff?” The truth is that most of your followers probably aren’t seeing your content if you’re...